Booking NL
Omni-channel Operations Lead (For independent contractors)
This role within the Partner Marketing team, will work alongside the role’s team who are designing, testing and optimizing marketing programs for our accommodation partners that inspire all of them to engage in our partnership. Our marketing programs cover our diverse range of accommodation partners from hotels through to homes and apartments. The role brings expertise in leading a Field Marketing organization, and therefore understands how to globally set up a regionally based network of experts who build strong, positive connections with our account management teams. As the global owner of this function the Program Manager will understand and implement the drivers that result in a high performing team that consistently realizes strong and sustained positive stakeholder feedback and overall business impact. In order to have impact in this role, the Program Manager will be a strong leader, inspiring coach/mentor and natural connector of people.
Key Responsibilities
Through visibility of central strategy and innovation, work with our regional marketing support network to build compelling field marketing plans to support business growth
Implement and manage a strong field marketing operating framework that allows for global consistency while delivering on localized needs
Steer the performance of our regional marketing support manager community through strong KPI and success metrics
Collaborate with central partner marketing channel leaders to communicate global campaigns and programs to local teams
Collaborate with regional marketing support to create feedback loops in order to localize/adapt global campaigns and programs, while ensuring brand consistency
Provide regional leadership with reporting and analysis on central campaigns and activities
Partner with both the regional and central leaders to establish marketing priorities that are aligned to account management priorities
Be the point of dialogue with ad-hoc inbound marketing requests, ensuring relevant marketing talent is aligned to review, agree and support
Requirements of special knowledge/skills
5+ years managing a field marketing organization in a multinational, agile organization;
Strong experience in managing senior and executive stakeholders including build stakeholder engagement and communication strategies;
Proven strong track record of project Management skills;
Attention to details, problem solving skills and strong execution skills;
Ability to see the bigger vision and align daily activities in accordance with the vision;
Strong people management and leadership skills, preferably having managed remote teams;
Fluent in English